Groups of motivated people can solve any problem, even how to mitigate wildfires in California. The “design-a-thon,” titled Mindshifts on Megafires, invites UC San Diego students from all disciplines and experience levels into an “innovation funnel” which applies the Design Thinking process to generate potential solutions to end destructive wildfires.

Using an Innovation Funnel, we facilitated a conversation about the customers we were trying to entice with an irresistible offer. It turns out that there are ten different types of customers, and that each one is motivated by different things. The entire organizations shared what they knew about each customer to create personas.

CHIP partnered with The Idea Guy to create the CHIP Innovation Center, and online resource “committed to engagement, innovation and execution within our communities.” In partnership with The Idea Guy®, CHIP Innovation Center provides process, programs and support that help us all improve our creativity and innovation.

United Way of San Diego County

OFTEN THE REAL PROBLEM IS NOT WHAT YOU THINK

The Beginning

When Nancy Sasaki was appointed as CEO of the United Way of San Diego County, she was given the reigns of an organization that had […]

San Diego State University

ENTREPRENEURSHIP AND INNOVATION NEED CREATIVITY

The Beginning

San Diego State University has been working long to establish its entrepreneurship program as a model for other educators to follow. The Lavin Entrepreneurship was the recipient of the […]

IntelliGuard®

CREATING THE CONVERSATION PLACES YOU IN CHARGE OF THE CONVERSATION AS A LEADER

The Beginning

When Gordon Krass was announced as CEO of an RFID-technology company the owners tasked him with deciding if they should sell the […]

The County of San Diego Health & Human Services Agency

EVERYONE CAN HELP INNOVATE BEHAVIORAL HEALTH

The Beginning

The County of San Diego Health & Human Services Agency is responsible for the health and well being for more than 3 million people, […]

NobelBiz®

WHEN IN DOUBT, THE BASICS STILL PROVE TO BE THE BEST COURSE OF ACTION 

The Beginning

When Steve Bederman took control of NobelBiz they had […]

Alliance Healthcare Foundation

IF YOUR MARKET THINKS YOU’RE SOMETHING, YOU ARE

The Beginning

Nancy Sasaki took the executive role at Alliance Healthcare Foundation, despite her colleagues sharing stories of disconnection with the community it worked to serve. Since its inception, the foundation […]