Using an Innovation Funnel, we facilitated a conversation about the customers we were trying to entice with an irresistible offer. It turns out that there are ten different types of customers, and that each one is motivated by different things. The entire organizations shared what they knew about each customer to create personas.
San Diego State University
ENTREPRENEURSHIP AND INNOVATION NEED CREATIVITY
San Diego State University has been working long to establish its entrepreneurship program as a model for other educators to follow. The Lavin Entrepreneurship was the recipient of the […]
The County of San Diego Health & Human Services Agency
EVERYONE CAN HELP INNOVATE BEHAVIORAL HEALTH
The County of San Diego Health & Human Services Agency is responsible for the health and well being for more than 3 million people, […]